For Hotels · Resorts · Villas · Service Apartments

Butler Button

The Guest
Travel Assistant

Give every guest a travel assistant from your hotel. Live flight and weather alerts, help the moment plans change, and a ride to your door even when the flight lands somewhere else. All by text message.

US$99 a month per property. No setup fee, no hardware.

Butler Button
Your hotel, via Butler
Text message
Hi Maya, airline data shows B6 1234 JFK-BOS delayed about 2 hrs, now departing 9:40 PM. Please confirm with your airline. Reply ASSIST if you need help with plans.
ASSIST
We're on it. We'll tell the front desk you're landing late so your room is ready, and we can have a car waiting at Logan.
Yes please, a car would be perfect.
Why Butler Button exists

Trips go wrong more often than anyone plans for

And most travelers now book everything themselves, so when it goes wrong there is no one in their corner.

1 in 4

US flights arrived late in 2025, the worst on-time record since 2014

118,000+

US flights were cancelled in 2025 by the largest airlines and their regional partners

84%

of US travelers did not use a travel agent in 2025. When plans fall apart, there's no agent to call.

They're left with an app, a chatbot and a hold queue.

Sources: US DOT on-time data for 2025, via U.S. PIRG Education Fund, Plane Truth 2026; Phocuswright, Travel Agents in the Digital Age (2025): 16% of US travelers used an agent.

When it goes wrong

One cancelled flight can unravel the whole trip

What a significant delay or cancellation did to everyday American travelers, by their own account.

42%

paid out of their own pocket for hotels, meals and rides, and most of it was never repaid

6 in 10

of them spent $100 or more. More than 1 in 4 spent over $200.

43%

were still trying to sort it out more than two hours later

15%

got it resolved in under 30 minutes. 7% never got it resolved at all.

How one problem becomes five

  1. The flight is cancelledOften with no clear next option, and the trip still to finish.
  2. The connection is goneRebooking means queues, phone holds and full flights.
  3. The hotel night is at riskA prepaid room sits empty while the traveler sleeps at the airport.
  4. The plans fall overAirport pickup, tickets and tables, all booked for the wrong day.
  5. A day of the trip is lostFrom a one-week US trip that costs about $1,991 per person.

Without an assistant

  • 48%say long waits were the biggest barrier to getting help
  • 2+ hrsstill waiting on a fix, for 43% of travelers whose flight went wrong
  • 84%have no travel agent to call

With a Butler Button assistant

  • Earlythe alert comes to them, with what to do next
  • Minutesa reply from our team, any hour of the day or night
  • One textno app and no hold queue, on the phone they already carry

Sources: Hopper Technology Solutions survey of 1,000+ US travelers, reported by Fortune, May 2026 (figures are for travelers who had a significant delay or cancellation); Chime, average cost of a one-week US vacation, December 2025; LivePerson survey of 2,000 US adults.

The problem

Your guests' trip doesn't start at check-in. Neither do their problems.

Travel goes wrong before guests reach you

Delayed and cancelled flights, storms on the road. Guests find out late, and your front desk usually finds out last.

Help is hardest to find when it's needed most

A cancelled flight at 11pm, a missed transfer, a late arrival. That is exactly when nobody is free to pick up the phone.

A diverted flight strands guests far from you

Weather sends the flight to another airport. Your guest lands an hour or more away, often late at night, with no ride booked to your door.

Booking sites and airlines are hard to reach

Your guest booked online. When something breaks, the help on offer is a chatbot, a callback or an hour on hold.

The solution

Meet Butler Button

The travel assistant your hotel gives every guest. It watches their flights, warns them about the weather, steps in when plans change and makes sure there is a car to bring them to you, all under your property's brand.

Flight watch
Weather warnings
Help when plans change
Airport pickups

From the flight in to the flight home, Butler Button looks after your guests' journey, by text, around the clock.

Guest experience

How it works for your guest

Butler is with them from the trip in to the trip home. No app to download. Just an email before they travel, then text messages.

1

You add the stay

Your arrivals list, with each guest's phone and flight numbers. One upload a day.

2

An email before they travel

Ahead of arrival, the guest gets an activation email from your hotel introducing their Butler. Once activated, alerts come by text.

3

Butler watches the trip

Delays, cancellations, diversions and weather warnings reach the guest by text, with what to do next.

4

A ride to your door

Our local limo partner's pickup moves with the flight. If it diverts to a nearby airport, we arrange the car from there to your hotel.

From the flight in to the flight home, one assistant, from you.

Travel alerts

When travel goes wrong, your guest hears it from you

Butler watches each guest's arrival and departure flights and the weather around your property, and tells them early, with a way to get help.

  • Flight watch

    Add arrival and departure flight numbers with the guest list. Butler checks live status 24 hours, 6 hours, 3 hours and 90 minutes before departure, then every 30 minutes once a flight is late, and messages the guest if it is delayed, cancelled or diverted.

  • Weather warnings

    National Weather Service warnings for your area arrive as a ready-to-send alert. You choose which guests get it. (US properties.)

  • Help in one word

    Guests reply ASSIST and our team picks it up: a rebooked car, a late arrival, an extra night.

  • A car that follows the flight

    We work with a local limo partner near your property. When a flight is delayed or cancelled, the pickup moves with it. If the flight is diverted to a nearby airport, we arrange the pickup from that airport to your hotel.

  • See trouble coming

    Your Alerts tab lists upcoming guest flights with live status, the weather at each airport and an early-warning risk band, so the desk knows who may arrive late.

  • Considerate by design

    Each alert is sent once, quiet hours are respected, and guests can reply STOP at any time.

Your hotel, via ButlerCancelled

Hi Daniel, airline data shows UA 2381 ORD-MHT on Fri Nov 14 as CANCELLED. Please confirm with your airline before leaving for the airport. Reply ASSIST if you need help changing plans.

Text message · US number
Your hotel, via ButlerWeather

Hi Priya, the National Weather Service has issued a Winter Storm Warning for the area until Sat 7:00 AM. Allow extra time if you are driving.

Text message · US number
Your hotel, via ButlerDiverted

Hi Sofia, airline data shows WN 1532 BWI-MHT has been DIVERTED to Boston Logan (BOS). Reply ASSIST and we'll arrange a car from Logan to the hotel.

Text message · US number

Alerts go by text message to US and Canadian mobile numbers, and only to guests who have activated Butler from their welcome email.

Capabilities

One Butler. Every leg of the trip.

Delays and cancellations

The alert, the options and what to ask the airline, so the guest isn't working it out alone.

When plans change

Missed connections, late arrivals and extra nights handled by our team, any hour.

The room is waiting

We let your front desk know a guest is running late, so nobody is marked a no-show.

Airport and transport

Pickups arranged with our local limo partner, moved when a flight is delayed or cancelled, and sent to the nearest airport if the flight diverts.

Weather on the way

Storm warnings for your area, sent early enough to change a drive or a departure time.

Urgent, on the ground

The nearest pharmacy or urgent care, directions, the right number to call.

Fully customised to your property, your area and the contacts on your team.

Why guests love it

A better trip, from the first alert

  • Hear it first

    Flight changes and weather warnings come to their phone, with what to do next.

  • In their own language

    The Butler replies in the guest's language automatically.

  • Nothing to download

    A text message from your hotel, already on their phone.

  • Never noisy

    Only messages that matter: each alert sent once, quiet hours respected, STOP any time. After checkout, one warm goodbye.

0 apps

to download and no account to create. Butler arrives as a text message from your hotel.

If your guest can read a text, they can use Butler.

Why hotels love it

A stronger, smarter front of house

Know before they arrive

Delayed flights and late arrivals show up in your Alerts tab, so rooms, transfers and staffing can adjust.

Diverted guests still reach you

If a flight lands at another airport, we arrange the pickup from there to your door through our local limo partner, so the night isn't lost.

One text line for guest travel

Every flight alert, weather warning and pickup update reaches the guest from one number, under your property's name.

Nothing slips through

Every alert and request is logged, answered and tracked, even at 2am.

Pricing

One flat price per property

Everything on this page, for every guest you have, for US$99 a month.

$99

per property, per month

Flight and weather alerts, 24/7 help when plans change and the partner portal. No setup fee, no hardware, no per-guest charges.

US$99 / month, flat

What you gain

Guests looked after from the flight in to the flight home, and a front desk that hears about problems first.

Guests who feel looked after

What stays yours

Your brand, your guests and your relationship, entirely yours.

Your property. Your brand. Your guest.

US$99 a month. No hardware to install. Just a travel assistant your guests remember you for.

Onboarding

Go live in days, not months

  • We set everything up

    Your property, nearest airports, local car partner, desk contacts and travel-alert settings, configured with you.

  • Try it in demo mode

    Simulate a cancelled flight or a winter storm and see exactly what guests receive before going live.

  • Upload your arrivals

    Our CSV template takes names, phones, stay dates and flight numbers. Re-uploading is always safe.

  • Guests get an activation email

    Before arrival, each guest receives an email from your hotel introducing their Butler and activating their text alerts.

  • Track everything

    Guests, flights, alerts and requests, all in your Partner Portal.

Your partner portal

42Arrivals this week
18Flights watched
3Alerts today
Flight alerts
Weather alerts
ASSIST requests
Diversion pickups

Fast onboarding. Minimal effort from your team. Immediate value for your guests.

Why partner now

The window is open, briefly

Next step

Let's run a pilot.

No commitment. No setup fee. Just an opportunity to see how Butler Button looks after your guests' trips.

30-day pilot
US$99 / month after
Live within a week
We review results together

See Butler Button in action with a free 30-day pilot. If it adds value, it's US$99 a month per property. If not, there's no obligation.